Phone: 704-347-8942

Toll Free: 800-554-4373

Charlotte Regional Partnership
550 South Caldwell Street, Suite 760
Charlotte, NC 28202

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Regional Assets

Motorsports industry cluster

Nearly 700 motorsports and related firms operate in the 16-county Charlotte USA region. The region has historically been the hub of NASCAR teams, with 90 percent of all race teams based within 50 miles of Charlotte.  The motorsports industry has a $5 billion economic impact on the Charlotte USA region annually.

The Charlotte Motor Speedway (formerly Lowe’s Motor Speedway) plays host to national motorsports events such as the Coca-Cola 600, NASCAR’s All-Star Challenge and the Bank of America 500.  

Concentration of Motorsports Assets:

  • Industry assets:
    • Three market-leading wind tunnels that provide accurate aerodynamic testing
    • NASCAR Research & Development Institute, focusing on safety device research and testing
    • NASCAR Technical Institute, combining an automotive technology program with NASCAR-specific motorsports program to provide practical training and skill education for potential crew members
    • UNC Charlotte Motorsports Lab and Water Tunnel
    • Polymers Center of Excellenc
  • Racing venues include:
    • Charlotte Motor Speedway
    • Concord Motorsports Park
    • Hickory Motor Speedway
    • zMax Dragway
  • Educational assets:

    • UNC Charlotte motorsports engineering program & MBA in Sports Management
    • Belmont Abbey College Motorsports management program
    • Central Piedmont Community College motorsports program
    • Rowan Cabarrus Community College motorsports management technology program
  • Media assets:
    • ESPNU
    • SpeedTV
    • NASCAR Media Group
    • Raycom Sports
    • Performance Racing Network
    • Motor Racing Network